Sarah Silverman's 'Great Schlep,' Sonic Ties Into 'The Hills,' a Child's View for 'SimCity Creator' and Other Work
In this week's episode of Creativity's Top 5, Sonic goes episodic and ties into MTV's "The Hills"; director Peter Sluszka directs one child's stop-motion?imagination for EA Games' "SimCity Creator"; 180 Los Angeles grows a Seventh Generation tree online; Ogilvy, Toronto, offers up a Shreddies combo pack; and Sarah Silverman implores folks to make "The Great Schlep" to Florida for Obama.
Sonic: 'The Stalls: I've Found the Girl'Agency: Barkley
Chief Creative Officer: Brian Brooker
Creative Directors: Pat Piper, Paul Corrigan
SimCity Creator: 'Secret World'Agency: Wieden & Kennedy, Portland, Ore.
Creative Directors: Jed Alger, Aaron Allen
Seventh Generation: 'Show What's Inside'Agency: 180 LA
Executive Creative Director: William Gelner Website: http://www.showwhatsinside.com/
Shreddies: Diamond Shreddies Combo PackAgency: Ogilvy & Mather, Toronto
Chief Creative Officers: Nancy Vonk, Janet Kestin
Jewish Council for Education & Research: 'The Great Schlep'Agency: Droga5
Creative Chairman: David Droga
Executive Creative Directors: Ted Royer, Dunan Marshall