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Maybe the Olympics and Social Media Can Get Along After All

While Twitter Wars with NBC, GetGlue Users Check in to Olympics

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Everyone on Twitter seems to be at war with NBC's Olympics coverage. Twitter itself has suspended a journalist who had gone after NBC, posting an NBC executive's work email address. Even the athletes are protesting rules governing their own use of social media

But social media and the Olympics aren't entirely at odds. This week the Olympics have taken over our TV check-in chart, which tallies the top TV shows on entertainment check-in service GetGlue, filling half of the spots.

Scroll down below the graphic for more notes and context.

  • NBC's decision to delay Friday's opening ceremony for prime-time viewing angered plenty of people who wanted to at least stream it live -- particularly as details about the unfolding event rebounded around social media before anyone in the U.S. could watch. But the ceremony eventually proved the most-watched in the history of the Summer Olympics, according to NBC, with 40.7 million viewers to 34.9 million for the much-touted Beijing ceremony and 39.8 million for the Atlanta opener in 1996. Even on delay, people also checked into the London opening ceremony in big numbers.
  • After Michael Phelps won eight gold medals in Beijing, beating the record set by Mark Spitz in 1972, it's no surprise that men's swimming is the Olympic event with the most check-ins. Not only will Phelps have a chance to become the most decorated Olympian of all time by winning just three medals this time around, but viewers are watching him go head-to-head with popular American teammate Ryan Lochte.
  • Women's gymnastics closely follows men's swimming on the chart, earning the No. 5 spot with 39,518 check-ins. The U.S. women's team, dubbed "The Fab Five," is the gold medal favorite. If the team takes the top spot, it would be only the second gold for a U.S. women's gymnastics team (following the win by the "Magnificent Seven" in 1996). While the U.S leads going into today's competition, viewers were shocked when its 17-year-old leader, Jordyn Wieber, was shut out of competing for the singles all-around title.

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