Yesterday we took a look at the Top 10 Companies on Twitter in 2010 -- a list produced in collaboration with our editorial partner What the Trend, the trend-tracking company that monitors the rank and duration of every single topic that pops up on Twitter's global Trending Topics chart throughout the year. That list was, no surprise, dominated by tech companies, with Apple taking the No. 1 spot. But a couple non-tech companies -- Uniqlo and the BBC -- did make the list. (To find out why, see yesterday's piece.)
What would the list look like if tech companies were excluded? I'm glad you asked. (Or, wait, I'm glad I asked. Or something.) Take a look:
What the Trend's Top 10 Non-Tech Companies/Products on Twitter in 2010
- Capricho Magazine
- Four Loko
- Toms Shoes
Sometimes marketers dominate Twitter for all the right reasons (e.g., Uniqlo), but other times ... not.