This Week's Top 10 TV Check-In Chart Is (Uncharacteristically) Heartwarming

GetGlue and Aflac Help Raise Half a Million for Pediatric Cancer

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In the last edition of our weekly chart tallying the top TV shows on entertainment check-in service GetGlue, we noted that Fox and FX shows dominated half the chart. This week, Fox shows are shut out, but FX holds its ground with two of the top 10. (Background on GetGlue here: "7 Things You Need to Know About 'Social TV' Right Now.") More context on the chart below:

    Credit: Bloomberg

  • Adorable floating cartoon characters beat zombies! AMC's "The Walking Dead" gets bumped down a notch (from No. 2 in last week's chart) thanks to the Macy's Thanksgiving Day Parade telecast on NBC, the second most checked-in show behind CBS's "The Big Bang Theory." And ABC's showing of "A Charlie Brown Thanksgiving" also hits our chart, taking the No. 7 spot. This report from Entertainment Weekly's James Hibberd might further please you (unless you are Lady Gaga): "Charlie Brown beats Lady Gaga in Thanksgiving ratings ."
  • Aflac pledged $1 to help fight pediatric cancer for every GetGlue check-in on Thanksgiving.
    Aflac pledged $1 to help fight pediatric cancer for every GetGlue check-in on Thanksgiving.

  • The Macy's Thanksgiving Day Parade telecast -- and TV check-ins in general -- got a big boost from Aflac last Thursday, which partnered with GetGlue to raise money for charity. For every check-in of any show (not just the parade, which featured an Aflac duck balloon) on Thanksgiving, Aflac pledged $1 to help fight pediatric cancer. (Details here.) With 543,890 check-ins by the day's end, Aflac and GetGlue together raised more than half a million dollars.
  • Is your heart sufficiently warmed? Get over it! Please note that psychopaths, per usual, still make a strong showing in our chart, via "American Horror Story" and "Dexter," and, arguably, "Dancing with the Stars." (I'm thinking zombiehood overshadows psychopathology as a clinical diagnosis, so I'm leaving "The Walking Dead" out of this.)
  • By the way, "The Walking Dead" and "Dancing with the Stars" both just aired season finales (a "mid-season finale" in the case of "Walking Dead"). So watch for a bit of a shake-up in next week's chart.

Simon Dumenco is the "Media Guy" media columnist for Advertising Age. You can follow him on Twitter @simondumenco.

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