Speed of 'Business Week' Value Decline Called Alarming

Poster Child of a Troubled Industry

By Published on .

NEW YORK (AdAge.com) -- Business Week, the latest poster child of the troubled print-publishing industry, was the focus of analysts' discussions at Tuesday's Gotham Media seminar. The iconic McGraw-Hill title, which lost more than $40 million last year, is on the auction block. Investment banker Reed Phillips called the speed of the publication's decline in value "alarming." He's a partner in the media-focused firm of DeSilva and Phillips. The seminar, which drew together five media specialists, was entitled "Buying and Selling Media Assets in the New Economy."

Advertising Age Embedded Player
Most Popular
In this article: