A sentimental ad for Spoetzel Brewery's hometown brew. Creative director: James Mikus. Art director: Michael Anderson. Copywriter: Brooks Jackson. Photographer: Andrew Yates.
DIET MOUNTAIN DEW: BBDO, New York
The first-ever print work for Diet Dew breaks this month with a billboard in Times Square and ads in March issues of Sports Illustrated and FHM. Chief creative officers: David Lubars, Bill Bruce. Associate creative director/art director: Gianfranco Arena. Associate creative director/copywriter: Peter Kain. Photographer: Sasha Waldman.
CDC VERB: Saatchi & Saatchi, New York
This latest work for Verb, the Centers for Disease Control's ad campaign, tells kids to drop the video controls, go outside and play for real. Chief creative officer: Tony Granger. Senior VP-creative director/art director: Jan Jacobs. Senior VP-creative director/copywriter: Leo Premutico.
submissions Send your best work to Susan McCoy, Photo Editor, Advertising Age, 711 Third Ave., New York, NY 10017 or e-mail: [email protected]