Adam Kleinberg is CEO of Traction, a creative agency based in San Francisco. Opinion: President Trump the branding savant needs a better creative brief 03.23.20 @ 01:15 PM ET Opinion: The dirty, hidden truth about fast, cheap and good 02.20.20 @ 09:30 AM ET Facebook has become the storefront for direct-to-consumer brands 07.08.19 @ 09:10 AM ET What brands can learn from Kraft Heinz's reckoning 03.07.19 @ 04:00 AM ET Creative Shops Will Lead Media Strategy in 2018 By Adam Kleinberg on JAN 10, 2018 10:00 AM ET Why Cookie Blocking Is a Good Thing 09.29.17 @ 11:13 AM ET CMOs, Don't Be Dumb When It Comes to AI By Adam Kleinberg on 01.12.2017 Why 'CX' Is the New Black 11.15.16 @ 07:00 AM ET Why Are CMOs Dropping Like Flies? By Adam Kleinberg on 09.02.2016 Strides and Stumbles for Snapchat Advertising By Adam Kleinberg on 07.13.2016 Is Google Trying to Build 'The Matrix?' By Adam Kleinberg on 06.01.2016 Why Facebook Canvas Could Be the Best Thing That Ever Happened to Mobile By Adam Kleinberg on 03.14.2016 Why Ad Tech Is the Worst Thing That Ever Happened to Advertising By Adam Kleinberg on 01.06.2016 2015: The Year of Media and Creative Integration 06.19.15 @ 08:00 AM ET Storytelling and User Experience Are on a Collision Course By Adam Kleinberg on 12.03.2014 Thinking About Snapchat Advertising? Snap Out of It By Adam Kleinberg on 08.22.2014 Current page 1 Page 2
