
A reporter with Ad Age since 2015, Adrianne Pasquarelli covers the marketing strategies of retailers and financial institutions. She joined Ad Age after a dozen years of writing for Crain's New York Business, where she also focused on the retail industry. Over the course of her career, she has won awards from the Society of American Business Editors and Writers, the National Association of Real Estate Editors and the Jesse H. Neal Awards.
Amazon up against declining social sentiment this holiday
11.11.19 @ 09:37 AM ET
Kroger: 2019 Rebranding Campaign
11.06.19 @ 06:34 PM ET
Kohl’s calls on AI to help power through holiday season
11.06.19 @ 03:31 PM ET
Macy's: Holiday 2019-Santa Girl
11.06.19 @ 10:39 AM ET
Allstate: Tina Fey
11.06.19 @ 10:39 AM ET
Kroger freshens brand with debut work from DDB, its first agency of record
11.06.19 @ 06:00 AM ET
Under Armour to ramp up marketing amid accounting probe, CEO change
11.04.19 @ 02:20 PM ET
Tina Fey takes the driver’s seat in Allstate’s new Mayhem spots
11.01.19 @ 01:12 PM ET
Armed for sales success, Target unleashes holiday campaign
11.01.19 @ 05:30 AM ET
Old Navy: Holiday 2020 campaign NPH
10.30.19 @ 05:41 PM ET
Neil Patrick Harris stars as Oprah in Old Navy’s holiday push
10.30.19 @ 05:00 AM ET
Hallmark Gold Crown: When You Care Enough to Remember Your Little Rebel
10.28.19 @ 11:38 AM ET
Shorter holiday season means an earlier start for retail marketers
10.25.19 @ 01:16 PM ET
Gap: Gift the Thought
10.24.19 @ 11:06 AM ET