
A reporter with Ad Age since 2015, Adrianne Pasquarelli covers the marketing strategies of retailers and financial institutions. She joined Ad Age after a dozen years of writing for Crain's New York Business, where she also focused on the retail industry. Over the course of her career, she has won awards from the Society of American Business Editors and Writers, the National Association of Real Estate Editors and the Jesse H. Neal Awards.
Real estate marketing builds on increased demand in the COVID era
09.01.20 @ 04:52 PM ET
Vitamin sales soar as brands cash in on immunity-boosting messaging, products
08.28.20 @ 05:00 AM ET
Retailers get a jump on flu shot marketing earlier than ever
08.27.20 @ 08:00 AM ET
CVS debuts its own media network
By Adrianne Pasquarelli on 08.24.2020
Culturelle adds a dose of humor to the current realities of parenting and multitasking
08.13.20 @ 04:57 PM ET
Vistaprint: Artist Masks
08.13.20 @ 10:08 AM ET
Lowe’s dials up marketing amid pandemic-induced home improvement boom
08.13.20 @ 09:00 AM ET
Blockbuster: Airbnb Blockbuster Sleepover
08.11.20 @ 04:52 PM ET
Make it a Blockbuster night by booking an in-store sleepover on Airbnb
08.11.20 @ 02:19 PM ET
Peloton switches up its marketing structure, names two new heads
08.06.20 @ 10:49 AM ET