Adrienne Ward Fawcett

THE BATTLE FOR BLACK ACCOUNTS;AFRICAN-AMERICAN AGENCIES FACE GROWING COMPETITION FROM GENERAL SHOPS;COMPETITION GROWS; BIGGER IS BETTER;THE CRUCIAL FACTOR;AN ELUSIVE GOAL;FIXED NUMBER OF CLIENTS;THE SAME AGENCIES;FEW NEW FACES

THE BATTLE FOR BLACK ACCOUNTS;AFRICAN-AMERICAN AGENCIES FACE GROWING COMPETITION FROM GENERAL SHOPS;COMPETITION GROWS; BIGGER IS BETTER;THE CRUCIAL FACTOR;AN ELUSIVE GOAL;FIXED NUMBER OF CLIENTS;THE SAME AGENCIES;FEW NEW FACES

`ASPIRE' AIMS TO SUCCEED IN SECULAR WORLD

SCOURING THE WOMEN'S BOOK NICHE;`SPORTS TRAVELER,' REMADE `MIRABELLA' TAKE ON HARD-TO-PLEASE MARKET

LISTENING TO THE IN-STORE AD SONG;SHOPPERS RECEPTIVE, ESPECIALLY IN SUCH AREAS AS CRAFTS, FIRST-AID ITEMS

Interactive awareness growing

INTERACTIVE MEDIA & MARKETING;INTERACTIVE AWARENESS GROWING;THIRD ANNUAL AA STUDY SHOWS CONSUMERS GET SAVVY TO THE INTERNET

AD AGE POWER 50;FASHION;MAKING THE UNTRADITIONAL PART OF THE CALVIN KLEIN TRADITION

INTERACTIVE MEDIA & MARKETING;INTERACTIVE AWARENESS GROWING;THIRD ANNUAL AA STUDY SHOWS CONSUMERS GET SAVVY TO THE INTERNET

AD AGE POWER 50;TRAVEL;ADVERTISING IS NO WING-AND-A-PRAYER CONCEPT TO TWO TRAVEL LEADERS

AD AGE'S CYBERMARKETING LEADERS

AD AGE'S CYBERMARKETING LEADERS

MEDIA MAVENS;SQUARING OFF IN FAVOR OF THE GREAT OUTDOORS;LEO BURNETT CO.;JACK HANRAHAN

MEDIA MAVENS;SQUARING OFF IN FAVOR OF THE GREAT OUTDOORS;LEO BURNETT CO.;JACK HANRAHAN