Christopher is the COO of global marketing technology and services leader IgnitionOne, where he leads corporate operations and strategy. Industry Insights: Technology Collective Don’t let bad vendor decisions hold you back 05.10.19 @ 10:00 AM ET Industry Insights: Ad Age Collective How I learned to love the headless platform 03.20.19 @ 08:00 AM ET You Don't Have to Wait for Beacons. How Brands Can Use Mobile Devices to Target Consumers By Christopher Hansen on 05.29.2015 Consumer Appliance Marketers Are Becoming the Next Data Warehouses By Christopher Hansen on 01.17.2014 It's Time to Bring Data Scientists on Sales Calls 12.30.13 @ 01:00 PM ET Let's Use Data Not Just to Target Ads, but to Make Ads Better By Christopher Hansen on 10.02.2013 When Will Digital Ads Finally Generate a 'Water-Cooler Moment'? By Christopher Hansen on 06.06.2013
