Lead Content Strategy Manager, Twitter E.J. Samson is the lead content strategy manager for Twitter's Global Business Marketing team. Follow him on Twitter @ejsamson. Publishing Partner: How BMW drove mass awareness for its new X2 vehicle by launching on Twitter 11.13.19 @ 10:08 AM ET Publishing Partner: How to make your brand worth talking about 10.22.19 @ 11:19 AM ET Publishing Partner: New study shows culturally relevant brands are more relevant to consumers By E.J. Samson on 10.01.2019 Publishing Partner: Gaming on Twitter is a whole new playing field for marketers 08.19.19 @ 09:57 AM ET Publishing Partner: Why every brand should connect with obsessed music fans 08.12.19 @ 09:46 AM ET Publishing Partner: How #womeninsports are changing the game for marketers 08.05.19 @ 09:55 AM ET
