E.J. Schultz

E.J. Schultz bio image
Beverage, Automotive and Sports Marketing

E.J. Schultz is the Assistant Managing Editor, Marketing at Ad Age and covers beverage, automotive and sports marketing. He is a former reporter for McClatchy newspapers, including the Fresno Bee, where he covered business and state government and politics, and the Island Packet in South Carolina. He has won awards from the Society of American Business Editors and Writers, the Jesse H. Neal Awards, the Association of Capitol Reporters and Editors, the California Newspaper Publishers Association, the South Carolina Press Association and Investigative Reporters and Editors. A native of Cincinnati, Schultz has an economics degree from Xavier University and a masters in journalism from Northwestern University.

A look back at Coke and Pepsi Super Bowl hits, from 'Hilltop' to 'Chimps'

A look back at Coke and Pepsi Super Bowl hits, from 'Hilltop' to 'Chimps'

LeBron James parts ways with Coca-Cola, poised to back PepsiCo brands

LeBron James parts ways with Coca-Cola, poised to back PepsiCo brands

Burger King’s Fer Machado is obsessed with Bill Bernbach, and … White Castle for Valentine’s Day?: Trending

Burger King’s Fer Machado is obsessed with Bill Bernbach, and … White Castle for Valentine’s Day?: Trending

Coke will sit out Super Bowl as Big Game cola marketing goes flat

Coke will sit out Super Bowl as Big Game cola marketing goes flat

Brands grapple with marketing risks around Inauguration Day

Brands grapple with marketing risks around Inauguration Day

Watch: General Motors CMO Deborah Wahl on the automaker’s new logo and electric vehicle ambitions

Watch: General Motors CMO Deborah Wahl on the automaker’s new logo and electric vehicle ambitions

Bodyarmor founder on its new Carrie Underwood deal and going after Gatorade

Bodyarmor founder on its new Carrie Underwood deal and going after Gatorade

See how General Motors updated its logo for only the fifth time in its history

See how General Motors updated its logo for only the fifth time in its history

Pepsi banks on Super Bowl halftime marketing, won’t run separate in-game ad

Pepsi banks on Super Bowl halftime marketing, won’t run separate in-game ad

Brands pause marketing activities as chaos erupts in nation’s capital

Brands pause marketing activities as chaos erupts in nation’s capital

Watch: Panasonic CMO on the company's CES and Olympics plans

Watch: Panasonic CMO on the company's CES and Olympics plans

Ford: Mask Ad

Ford: Mask Ad

The biggest industry feuds of 2020 (non-Trump edition)

The biggest industry feuds of 2020 (non-Trump edition)

Watch Ford’s new ad that promotes mask-wearing

Watch Ford’s new ad that promotes mask-wearing