Ethan Jakob Craft

Ethan Jakob Craft bio image

Ethan Jakob Craft is a reporter who divides his time between New York City and Toronto, covering marketing as it intersects with pop culture, design, media and more. He can be found on Twitter @ethanjakobcraft.

Maker’s Mark, Hulu collab on TV show-inspired cocktail ads

Maker’s Mark, Hulu collab on TV show-inspired cocktail ads

The future of esports lies in its coolness, say League of Legends leaders

The future of esports lies in its coolness, say League of Legends leaders

Jameson: Lost Barrel 2020

Jameson: Lost Barrel 2020

Jameson brings back ‘Lost Barrel’ spot to anchor its new holiday campaign

Jameson brings back ‘Lost Barrel’ spot to anchor its new holiday campaign

Sofi: #1 Fan

Sofi: #1 Fan

Rob Lowe, Danny Trejo star in new SoFi campaign with Rams mascot and one lucky fan

Rob Lowe, Danny Trejo star in new SoFi campaign with Rams mascot and one lucky fan

How hand-painted billboard ads turned Wall Drug into a tourist hotspot

How hand-painted billboard ads turned Wall Drug into a tourist hotspot

Massive political spending to offset 2020 ad losses, Magna forecast suggests

Massive political spending to offset 2020 ad losses, Magna forecast suggests

Brands embrace virtual Oktoberfest as live celebrations canceled

Brands embrace virtual Oktoberfest as live celebrations canceled

Washington Football Team debuts first campaign since renaming

Washington Football Team debuts first campaign since renaming

Jupiler: Bring Passion Back, Keep Racism Out

Jupiler: Bring Passion Back, Keep Racism Out

Jupiler beer partners with Belgian Pro League soccer to eradicate racism at games

Jupiler beer partners with Belgian Pro League soccer to eradicate racism at games

Thomas Cook to relaunch this month as online travel brand, report suggests

Thomas Cook to relaunch this month as online travel brand, report suggests

Fantasy football leagues and advertisers vie to attract fans—and each other

Fantasy football leagues and advertisers vie to attract fans—and each other