George P. Slefo

George P. Slefo bio image

George P. Slefo is the technology reporter at Ad Age. He previously covered murder and mayhem for the Chicago Sun-Times and prior to that, the Middle East from Amman, Jordan. Slefo is also a veteran of the United States Army.

Publicis says it will deliver on business outcomes or your money back

Publicis says it will deliver on business outcomes or your money back

FreeWheel expands deal with White Ops as fraudsters turn their attention to CTV, OTT

FreeWheel expands deal with White Ops as fraudsters turn their attention to CTV, OTT

Alphabet-owned Google reports first-quarter growth despite significant slowdown in March

Alphabet-owned Google reports first-quarter growth despite significant slowdown in March

Google will soon require all advertisers to verify their identities before buying ads

Google will soon require all advertisers to verify their identities before buying ads

Google makes product listings free on its Shopping service as it takes on Amazon

Google makes product listings free on its Shopping service as it takes on Amazon

YouTube takes criticism after shaking up Measurement Program

YouTube takes criticism after shaking up Measurement Program

Forecast paints gloomy outlook for search advertising as result of coronavirus

Forecast paints gloomy outlook for search advertising as result of coronavirus

Digital audio sees shifts due to coronavirus

Digital audio sees shifts due to coronavirus

COVID-19 threatens to accelerate ad tech consolidation in second quarter

COVID-19 threatens to accelerate ad tech consolidation in second quarter

The Trade Desk CEO Jeff Green on Google, Netflix and the death of linear TV

The Trade Desk CEO Jeff Green on Google, Netflix and the death of linear TV

Advertisers say COVID-19 will hit harder than 2008 financial crisis: IAB report

Advertisers say COVID-19 will hit harder than 2008 financial crisis: IAB report

Troubling signs for out-of-home amid COVID-19

Troubling signs for out-of-home amid COVID-19

Maryland approves 'digital advertising tax' and New York could be next

Maryland approves 'digital advertising tax' and New York could be next

YouTube lowers default streaming quality in Europe to ease pressure on networks

YouTube lowers default streaming quality in Europe to ease pressure on networks