Ilyse Liffreing

Ilyse Liffreing is a reporter and the social media editor at Ad Age. 

Arby’s partners with NFL Hall of Famer LaDainian Tomlinson to open steakhouse for a day

Arby’s partners with NFL Hall of Famer LaDainian Tomlinson to open steakhouse for a day

The FTC comes out with first user-friendly disclosure guide for influencers

The FTC comes out with first user-friendly disclosure guide for influencers

Lime’s largest U.S. campaign zooms in on the L.A. scooter-rental market

Lime’s largest U.S. campaign zooms in on the L.A. scooter-rental market

Shutterstock’s annual design competition pits talent from Droga5, TBWA, Ogilvy, Grey against each other

Shutterstock’s annual design competition pits talent from Droga5, TBWA, Ogilvy, Grey against each other

Reese's promising interactive haunted house was no treat

Reese's promising interactive haunted house was no treat

Kind's first TikTok Hashtag Challenge clocks nearly 20 million views in 24 hours

Kind's first TikTok Hashtag Challenge clocks nearly 20 million views in 24 hours

Disney+ tweets out nostalgic lineup for debut

Disney+ tweets out nostalgic lineup for debut

Shopify CMO Jeff Weiser on international growth and cannabis ads

Shopify CMO Jeff Weiser on international growth and cannabis ads

Where tech is going and what marketers should know

Where tech is going and what marketers should know

Taco Bell’s Twitter ads are promoted with politically-charged hashtags #EattheChildren and #EattheBabies

Taco Bell’s Twitter ads are promoted with politically-charged hashtags #EattheChildren and #EattheBabies

Laverne Cox encouraged to see brands continuing LGBTQ+ support beyond Pride

Laverne Cox encouraged to see brands continuing LGBTQ+ support beyond Pride

How Ocean Spray is combating breast and ovarian cancer

How Ocean Spray is combating breast and ovarian cancer

Why Rhone doesn’t want to be pigeon-holed with a ‘direct-to-consumer’ label

Why Rhone doesn’t want to be pigeon-holed with a ‘direct-to-consumer’ label

Why Verizon Media is poised for a 5G ad revolution

Why Verizon Media is poised for a 5G ad revolution