Jack Neff

Personal Products/Research

Jack Neff, editor at large, covers household and personal-care marketers, Walmart and market research. He's based near Cincinnati and has previously written for the Atlanta Journal Constitution, Bloomberg, and trade publications covering the food, woodworking and graphic design industries and worked in corporate communications for the E.W. Scripps Co.

Purpose isn't cause marketing—how to know the difference

Purpose isn't cause marketing—how to know the difference

Procter & Gamble isn't so sure about ads anymore, but has content aplenty

Procter & Gamble isn't so sure about ads anymore, but has content aplenty

Alison Lewis out as CMO of J&J consumer business

Alison Lewis out as CMO of J&J consumer business

Meg Whitman brings big ad deals to Quibi, but isn't caving to all demands

Meg Whitman brings big ad deals to Quibi, but isn't caving to all demands

Unilever close to CMO pick as CEO Jope shifts to holding-company assignments

Unilever close to CMO pick as CEO Jope shifts to holding-company assignments

Mark Penn discusses direct-to-consumer tactics for electoral marketing

Mark Penn discusses direct-to-consumer tactics for electoral marketing

Facebook wants some regulation—at least on brand safety

Facebook wants some regulation—at least on brand safety

Procter & Gamble takes Secret in house as brand team replaces Wieden

Procter & Gamble takes Secret in house as brand team replaces Wieden

What's behind the exec exodus at Comscore

What's behind the exec exodus at Comscore

Walmart will launch direct-to-fridge deliveries in three cities

Walmart will launch direct-to-fridge deliveries in three cities

Nielsen expands YouTube ratings across more than 30 countries

Nielsen expands YouTube ratings across more than 30 countries

Seventh Generation will move to Opinionated from 72andSunny

Seventh Generation will move to Opinionated from 72andSunny

LVMH slapped with subpoena

LVMH slapped with subpoena

Justin Bieber to launch deodorant with Schmidt's Naturals

Justin Bieber to launch deodorant with Schmidt's Naturals