Jack Neff

Jack Neff bio image
Personal Products/Research

Jack Neff, editor at large, covers household and personal-care marketers, Walmart and market research. He's based near Cincinnati and has previously written for the Atlanta Journal Constitution, Bloomberg, and trade publications covering the food, woodworking and graphic design industries and worked in corporate communications for the E.W. Scripps Co.

Walmart: Out of this world convenience (Super Bowl LIV)

Walmart: Out of this world convenience (Super Bowl LIV)

Olay: Women in Space

Olay: Women in Space

P&G hopes Olay's Super Bowl space mission lands a high gender-equality rating

P&G hopes Olay's Super Bowl space mission lands a high gender-equality rating

Walmart's first Super Bowl ad counters Amazon's increasingly aggressive push

Walmart's first Super Bowl ad counters Amazon's increasingly aggressive push

Xerox moves creative account to Code and Theory

Xerox moves creative account to Code and Theory

How to get the most out of your Super Bowl buy, even after it's over

How to get the most out of your Super Bowl buy, even after it's over

How Old Spice won the Super Bowl—without actually being in it

How Old Spice won the Super Bowl—without actually being in it

Old Spice Guy returns for 10th anniversary with new ads co-starring 'son' Keith Powers

Old Spice Guy returns for 10th anniversary with new ads co-starring 'son' Keith Powers

Olay’s Super Bowl mission features star-studded female cast and Twitter campaign to support Girls Who Code

Olay’s Super Bowl mission features star-studded female cast and Twitter campaign to support Girls Who Code

How Procter & Gamble's quest to save ad-supported video shaped the evolution of Quibi

How Procter & Gamble's quest to save ad-supported video shaped the evolution of Quibi

Leaving Las Vegas: 7  takeaways from CES 2020

Leaving Las Vegas: 7 takeaways from CES 2020

Charmin's CES 'innovations' include a toilet paper robot and a stinky smell sensor

Charmin's CES 'innovations' include a toilet paper robot and a stinky smell sensor

At CES, Salesforce and Delta provide case studies in brand purpose

At CES, Salesforce and Delta provide case studies in brand purpose

Apple gets privacy grilling during first CES appearance in 28 years

Apple gets privacy grilling during first CES appearance in 28 years