
Jack Neff, editor at large, covers household and personal-care marketers, Walmart and market research. He's based near Cincinnati and has previously written for the Atlanta Journal Constitution, Bloomberg, and trade publications covering the food, woodworking and graphic design industries and worked in corporate communications for the E.W. Scripps Co.
Ad shoots are restarting, but liability issues loom
By Lindsay Rittenhouse , Ann-Christine Diaz , Jack Neff and Jessica Wohl on JUN 09, 2020 05:00 AM ET
Tensions rise as even cash-flush brands drag out payment terms to 120 days or more
By Jack Neff on JUN 01, 2020 05:00 AM ET
Procter & Gamble and GLAAD see LGBTQ ads lifting sales and social acceptance
By Jack Neff on MAY 28, 2020 05:00 AM ET
Walmart: Hearts of Magic
05.22.20 @ 05:08 AM ET
Walmart cuts marketing and closes Jet as costs surge faster than sales
By Jack Neff on MAY 19, 2020 11:12 AM ET
How brands can still do influencer marketing during the pandemic
By Jack Neff on MAY 13, 2020 05:00 AM ET
Lockdowns force Nielsen to accelerate new technology to hang on to TV-ratings panelists
By Jack Neff on MAY 12, 2020 05:00 AM ET
Marketing analytics firm pushes 'no layoffs' pledge
By Jack Neff on MAY 11, 2020 05:05 PM ET
Dove Men+Care: Dad On
05.05.20 @ 05:38 AM ET
Dove Men+Care looks for the positive in pandemic with campaign about dads caring for kids
By Jack Neff on MAY 04, 2020 06:34 PM ET
Clorox consolidates U.S. media with OMD, shifting digital duties from AKQA
By Jack Neff on MAY 04, 2020 02:34 PM ET
Catalina reaches deal to let competitors use in-store network
By Jack Neff on APR 28, 2020 06:00 AM ET
Old Spice: Unusually Serious
04.27.20 @ 12:30 PM ET
Old Spice takes serious turn highlighting impact of COVID-19 on black communities
By Jack Neff on APR 24, 2020 04:53 PM ET