
As the Founder and CEO of Canvs, Jared Feldman is working to improve how television networks, content creators, and advertisers measure the impact of an audience’s emotional reaction to content. When he founded Canvs in 2014, Jared created a robust qualitative research offering which has become the industry standard for emotion analytics. Thanks to Jared’s continued vision, Canvs was recently named as one of the most innovative companies in measurement by the Advertising Research Foundation and is the trusted measurement partner for clients such as Disney, Netflix, Sony Pictures. He was recently included on the Forbes “30 under 30†list in the Marketing & Advertising category and was a recipient of a 2017 ARF Great Minds Award.
Four Super Bowl Ads as Measured by Emotional Impact
02.08.17 @ 07:00 AM ET
The Science of 'Hate-Watching:' What Trump Is Teaching TV Execs
08.25.16 @ 02:00 PM ET
Selling on Emotion: Upfronts, TV Ads and Courting the Superfan
04.05.16 @ 11:00 AM ET