Jeanine Poggi

Jeanine Poggi bio image

Jeanine Poggi covers the TV industry and how broadcast and cable networks and distributors are adopting to the changes in the world of TV advertising. She joined Ad Age in 2012, following six years covering the retail and media industries and other financial sectors for Women's Wear Daily, Forbes and TheStreet.

Behind Calm's election night win—and what the wellness brand learned from it

Behind Calm's election night win—and what the wellness brand learned from it

How Activision Blizzard—and the gaming industry—found success in a global pandemic

How Activision Blizzard—and the gaming industry—found success in a global pandemic

Office Hours: D&I data doesn't look good, and ad exec details return to the office

Office Hours: D&I data doesn't look good, and ad exec details return to the office

Watch: Calm brand leader on the app's Election Night win

Watch: Calm brand leader on the app's Election Night win

YouTube debuts audio ads to connect brands with music fans

YouTube debuts audio ads to connect brands with music fans

Watch: Activision Blizzard Esports CRO on how brands can be part of the future of gaming

Watch: Activision Blizzard Esports CRO on how brands can be part of the future of gaming

How streaming news channels made their mark in the 2020 election

How streaming news channels made their mark in the 2020 election

Watch: What's next for streaming and the $70 billion TV advertising market?

Watch: What's next for streaming and the $70 billion TV advertising market?

WeatherTech brings its pro-America messaging back to the Super Bowl

WeatherTech brings its pro-America messaging back to the Super Bowl

Here’s a look at how TV advertising held up last quarter

Here’s a look at how TV advertising held up last quarter

Office Hours: The future of commuting, from faking it to luxury

Office Hours: The future of commuting, from faking it to luxury

Delayed election results drag down TV ratings

Delayed election results drag down TV ratings

Watch: McCann's new CEO Bill Kolb on taking the reins in a pandemic

Watch: McCann's new CEO Bill Kolb on taking the reins in a pandemic

TV's most expensive shows for advertisers this season

TV's most expensive shows for advertisers this season