Jeanine Poggi

Jeanine Poggi covers the TV industry and how broadcast and cable networks and distributors are adopting to the changes in the world of TV advertising. She joined Ad Age in 2012, following six years covering the retail and media industries and other financial sectors for Women's Wear Daily, Forbes and TheStreet.

Roku gives advertisers ability to revamp or pull creative quickly in its NewFront pitch

05.26.20 @ 05:00 AM ET

Sports recovery company touted by tennis star Naomi Osaka to air first TV ad in Woods-Mickelson match

05.22.20 @ 01:10 PM ET

ABC announces 2020-2021 programming, but stops short of unveiling schedule

05.21.20 @ 04:00 PM ET

CBS shows confidence in new fall season despite pandemic

05.19.20 @ 04:25 PM ET

ViacomCBS video upfront: Late-night hosts make same jokes, but from home

05.18.20 @ 05:10 PM ET

TV Upfront and NewFront 2020 calendar

05.15.20 @ 01:41 PM ET

Watch: Bloomberg Media's CEO on running a media company in a pandemic

05.15.20 @ 11:23 AM ET

Screenvision looks to pivot beyond movie theaters during the pandemic

05.15.20 @ 05:00 AM ET

5 biggest takeaways from Ad Age's TV Pivot

05.14.20 @ 06:33 PM ET

The CW postpones new season to January 2021

05.14.20 @ 02:03 PM ET

Media buyers predict up to 30 percent of third-quarter TV ad commitments could be pulled: Ad Age TV Pivot

05.14.20 @ 01:48 PM ET

Watch: How TV is navigating the new normal

05.13.20 @ 10:20 AM ET

Quibi’s Meg Whitman on ‘in-between moments,’ Steven Spielberg’s new show and launching a business amid coronavirus outbreak

05.12.20 @ 05:00 AM ET

What industry leaders won't miss about TV upfront presentations

05.11.20 @ 01:19 PM ET

NBCU calls for ad industry to use the pandemic to fix what's broken

05.11.20 @ 12:31 PM ET

Fox shifts some summer programming to fall to offset pandemic production delays

05.11.20 @ 09:00 AM ET