Jeanine Poggi

Jeanine Poggi bio image

Jeanine Poggi covers the TV industry and how broadcast and cable networks and distributors are adopting to the changes in the world of TV advertising. She joined Ad Age in 2012, following six years covering the retail and media industries and other financial sectors for Women's Wear Daily, Forbes and TheStreet.

How to plan ads for an uncertain Super Bowl: just assume it’s happening

How to plan ads for an uncertain Super Bowl: just assume it’s happening

WarnerMedia opens programmatic buying to political advertisers

WarnerMedia opens programmatic buying to political advertisers

Disney partners with Steve Stoute's agency to connect brands to diverse audiences

Disney partners with Steve Stoute's agency to connect brands to diverse audiences

Office Hours: Collaborative spaces and some new faces

Office Hours: Collaborative spaces and some new faces

Misconceptions about Black women are stifling growth potential: Uncomfortable Conversations

Misconceptions about Black women are stifling growth potential: Uncomfortable Conversations

Watch: Washington Football Team's VP of digital marketing on its name change

Watch: Washington Football Team's VP of digital marketing on its name change

Watch: Ad Age Town Hall on racism

Watch: Ad Age Town Hall on racism

WarnerMedia opens up HBO Max ad inventory to entire marketplace

WarnerMedia opens up HBO Max ad inventory to entire marketplace

TV giants see glimmers of hope for the ad market

TV giants see glimmers of hope for the ad market

Office Hours: Tumblr's new CRO on starting a job remotely with a baby and being his own tech guy

Office Hours: Tumblr's new CRO on starting a job remotely with a baby and being his own tech guy

ViacomCBS introduces digital ad platform

ViacomCBS introduces digital ad platform

Office Hours: starting a new job in a pandemic

Office Hours: starting a new job in a pandemic

Turner Sports sells out of ad time for NBA's abbreviated regular season restart

Turner Sports sells out of ad time for NBA's abbreviated regular season restart

P&G strikes upfront ad deals directly with TV networks

P&G strikes upfront ad deals directly with TV networks