
Senior VP, Digital Media
Jenna’s been working in digital media since it was brand new—the real Wild West—where she learned the ropes (none of which are still viable in practice today!) making it up as she went, just like everyone else, and learning on the fly. She started out as an email marketer (*cough* spammer *cough*) then moved on to paid search. After a career spent moving through account management and media strategy, she now leads DAC’s digital media practice.
Why first-party data is not a cure-all for the loss of cookies
03.07.22 @ 11:19 AM ET