Jim Rund is a seasoned sales and marketing leader with a proven history of revenue and profit growth. As Conversant's chief revenue officer, he leads the company's strategy for revenue generation across its entire digital media business, including teams spanning sales, client development and business development.
Prior to joining Conversant in 2014, Jim spent 18 years at Catalina, one of the first companies to connect massive granular data sets to personalized, one-to-one media. There, he worked his way through the organization to executive vice president of US Media. As EVP, he pioneered the development of data-driven insights to architect business strategies and drove sustained revenue growth culminating in the sale of the company. He was also responsible for leading the company's new customer acquisition efforts, integrated a mobile acquisition into the Catalina's core business and launched the first CPG data-driven display product.
Jim is a graduate of the University of Illinois, where he earned his bachelor's degree in marketing.