Julie Liesse

CREATIVE FLAME HEATS UP IN CHICAGO

SCANNER DATA HELP SET SALES STAFF'S PAY

SCANNER DATA HELP SET PAY FOR MARKETERS' SALES STAFFS

SCANNER DATA HELP SET SALES STAFF'S PAY

Al Wolfe became the lightning rod for the grief, bitterness and lawsuits that followed the Chilko tragedy.
``White Mile'' includes awesome white water scenes, on-the-money dialogue and some marvelous acting by (from left) Peter Gallagher, Alan Alda and R

FOOD INDUSTRY AVOIDS VOLATILE TRADE DEAL ISSUE

INTEREST GELS IN SNACK TREND

CEO Frank Krum with end users; customer service staffers Janet Burnett and Lana Chase shows what makes ECR work for Golden Cat.
Golden Cat convinced a supermarket chain to change its mix of cat-litter to include higher-value items.
THE NITTY-GRITTY OF

SUPERSTORES ADD BITE TO PET MARKET'S BARK

PRIVATE LABELS APPEAR LESS OMNIPRESENT IN GMA STUDY

Milk Industry Fights to Combat Slumping Sales

HERE'S THE GENUINE ARTICLE FOR REALIN' IN CONSUMER
IN JADED '90S, BRANDS PROMISE AUTHENTICITY

General Mills Trims Promotion Spending to Boost Brand Advertising

SELLING SOAP ON THE SUPERHIGHWAY