Michael leads TripleLift’s CTV advertising business, including its innovative in-show offering that inserts brands directly into programming. Prior to TripleLift, Michael was senior vice president of sales strategy and business development at Fox Networks Group where he successfully experimented with audience-first ad products, developing new integrated ad formats and pricing models, while lowering ad loads across the Fox portfolio. He has been with TripleLift since 2019.
What ad-supported streaming TV needs to know to keep on winning
10.04.22 @ 09:00 AM ET
In-show ads: The next innovation that’s driving CTV growth
06.06.22 @ 09:11 AM ET