Product marketing and strategy lead, Adobe GenStudio
Purnima Rachoor Roy leads product marketing and strategy for Adobe GenStudio with an emphasis on customer engagement. Prior to Adobe, Purnima led marketing for Deloitte Consulting’s multi-billion-dollar portfolio of cloud service offerings, focusing on building brand awareness and demand generation. She also spent several years in management consulting helping clients build best-in-class marketing organizations. Purnima is passionate about products and technology that have the power to elevate and improve all aspects of the customer experience. She holds an MBA in marketing from Columbia Business School.
How Adobe drove a 57% increase in email click rate with generative AI
on DEC 13, 2024 09:13 AM ET