Simon Dumenco on Ad Age

Editor-at-large, Ad Age

Simon Dumenco is an editor-at-large and the media columnist at Ad Age. He covers the publishing and culture industries, politics as it intersects with marketing (through Ad Age’s Campaign Trail), and data (through the Datacenter Weekly newsletter and other coverage) in collaboration with Ad Age Datacenter.

Marketers’ consumer data may be extremely flawed—how Truthset is aiming to change that

01.06.23 @ 05:30 AM ET

Midterm political ads hit $4.7 billion (so far)—key data points and takeaways

on 11.15.2022

The 6 most expensive, ad-soaked U.S. Senate midterm races

11.07.22 @ 05:00 AM ET

How the abortion ruling transformed midterm political advertising

10.25.22 @ 05:30 AM ET

Midterm ad spending—California sports betting bill leads the way

09.29.22 @ 12:11 PM ET

Midterm campaigns lead to ad boom for local TV stations

09.01.22 @ 12:37 PM ET

PACs dominate U.S. House midterm ads, plus sports betting propositions boost spending in California

08.02.22 @ 05:00 AM ET

U.S. Senate, House and gubernatorial midterm ad campaign spending hits $2.1 billion

on 07.12.2022

Top 5 political campaigns rack up astonishing $500 million in ad spending (so far)

on 06.22.2022

Depp-Heard: 6 lessons from ‘Hollywood’s Trial of the Century’

05.31.22 @ 05:00 AM ET

U.S. Senate campaign ad spending surges past half a billion dollars

05.16.22 @ 06:00 AM ET

Pennsylvania U.S. Senate and gubernatorial campaign ad spending hits $85 million in just three months

04.07.22 @ 05:00 AM ET

Time covers capture Ukraine's 'Resilience' and 'Agony'

03.17.22 @ 12:24 PM ET

Political ad spending is bigger in Texas—way bigger

03.15.22 @ 05:00 AM ET

GOP massively dominates ad spending in 4 out of 5 top 2022 gubernatorial races

02.22.22 @ 12:30 PM ET

The best and worst Super Bowl 2022 commercials

02.13.22 @ 08:25 PM ET