Simon Dumenco

Simon Dumenco bio image
Media Guy

Simon Dumenco is the "Media Guy" columnist for Ad Age. You can follow him on Twitter @simondumenco.

Publicis Groupe’s ‘solid’ growth and ‘cautious’ outlook, plus the Coinbase IPO’s big winners: Thursday Wake-Up Call

Publicis Groupe’s ‘solid’ growth and ‘cautious’ outlook, plus the Coinbase IPO’s big winners: Thursday Wake-Up Call

By Simon Dumenco on 04.15.2021

How OkCupid’s new ‘Climate Change Badge’ is increasing dating prospects for users: Datacenter Weekly

How OkCupid’s new ‘Climate Change Badge’ is increasing dating prospects for users: Datacenter Weekly

By Simon Dumenco on 04.14.2021

Watch ‘SNL’ hilariously try to market L’eggs pantyhose to Gen Z

Watch ‘SNL’ hilariously try to market L’eggs pantyhose to Gen Z

04.12.21 @ 12:41 PM ET

Just how annoying is Kia’s ‘Storytelling Machine’?: Ad Review

Just how annoying is Kia’s ‘Storytelling Machine’?: Ad Review

04.09.21 @ 07:30 AM ET

The truth about Air Wick’s gorgeous animated wildflower campaign: Ad Review

The truth about Air Wick’s gorgeous animated wildflower campaign: Ad Review

By Simon Dumenco on 04.06.2021

Amazon’s #peegate, a self-inflicted PR disaster, explained: Monday Wake-Up Call

Amazon’s #peegate, a self-inflicted PR disaster, explained: Monday Wake-Up Call

04.05.21 @ 06:00 AM ET

How consumers are reacting to GMC’s hyperdramatic Hummer EV teaser commercials: Datacenter Weekly

How consumers are reacting to GMC’s hyperdramatic Hummer EV teaser commercials: Datacenter Weekly

By Simon Dumenco on 04.02.2021

Watch: The Lincoln Project declares war on Rupert Murdoch and Fox News in new attack ad

Watch: The Lincoln Project declares war on Rupert Murdoch and Fox News in new attack ad

By Simon Dumenco on 03.30.2021

‘Now what the hell’s an NFT?’ Watch ‘SNL’ helpfully explain with an Eminem rap parody

‘Now what the hell’s an NFT?’ Watch ‘SNL’ helpfully explain with an Eminem rap parody

03.29.21 @ 08:00 AM ET

Use of the word ‘cuddle’ in Tinder bios grew 23% during the touch-deprived pandemic: Datacenter Weekly

Use of the word ‘cuddle’ in Tinder bios grew 23% during the touch-deprived pandemic: Datacenter Weekly

03.26.21 @ 03:22 PM ET

Condé Nast teams up with ReserveBar on ‘Cocktail Cabinet’ in latest e-commerce push

Condé Nast teams up with ReserveBar on ‘Cocktail Cabinet’ in latest e-commerce push

By Simon Dumenco on 03.25.2021

Are non-fungible tokens dead? Time releases three NFT covers

Are non-fungible tokens dead? Time releases three NFT covers

By Simon Dumenco on 03.22.2021

Is mobile data really ‘unlimited’ if it’s basically unusable? Plus, the long road ahead for the travel industry: Datacenter Weekly

Is mobile data really ‘unlimited’ if it’s basically unusable? Plus, the long road ahead for the travel industry: Datacenter Weekly

03.19.21 @ 04:11 PM ET

Funny TV ads are on the rise, and how brands are (or aren’t) prepping for the coming data lockdown: Datacenter Weekly

Funny TV ads are on the rise, and how brands are (or aren’t) prepping for the coming data lockdown: Datacenter Weekly

03.12.21 @ 03:13 PM ET

Can-sell culture? Dr. Seuss sales soar. Plus, good news for ad industry employment: Datacenter Weekly

Can-sell culture? Dr. Seuss sales soar. Plus, good news for ad industry employment: Datacenter Weekly

03.05.21 @ 04:35 PM ET

Mr. Potato Head’s misterectomy clarified. Plus, ‘RIP Twitter’: Friday Wake-Up Call

Mr. Potato Head’s misterectomy clarified. Plus, ‘RIP Twitter’: Friday Wake-Up Call

02.26.21 @ 06:00 AM ET