Steve Passwaiter is president of Silver Oak Political, a Washington, D.C., political advisory firm that helps media groups and organizations interested in improving their results from the political ad sector or for firms looking to introduce new products and/or services into the vertical. He previously served as VP, growth and strategy and senior adviser to CMAG at Vivvix and led Kantar/CMAG, the political intelligence unit of Kantar Media, from 2016-21
Election 2024—key takeaways from the $11 billion battle
on 12.03.2024
Political ad spending—how Democrats are using their campaign fundraising advantage
08.20.24 @ 05:30 AM ET
Political ad spending—Biden’s rocky debate shifts presidential campaign dynamics
07.12.24 @ 05:30 AM ET
Election 2024—US Senate races dominate political ad spending
06.03.24 @ 06:00 AM ET
Election 2024—political ad spending dominated by U.S. Senate races
05.02.24 @ 05:30 AM ET
Election 2024—political ad spending spins toward Senate and House races
03.26.24 @ 05:45 AM ET
Election 2024—inside early political ad spending in battleground races
02.22.24 @ 06:15 AM ET
Political ad spending projected to top $11 billion in 2024
07.12.23 @ 09:30 AM ET
How a record $8.2 billion was spent in the 2022 midterm elections
12.20.22 @ 06:00 AM ET
How midterm political ad spending could hit a record $9 billion
10.04.22 @ 10:57 AM ET
2022 midterm political ad spending projected to be $7.8 billion
08.26.21 @ 10:50 AM ET
Political ad spending this year reached a whopping $8.5 billion
11.23.20 @ 05:30 AM ET
Kantar/CMAG ups its estimate for ad spending in the presidential race to $6.5 billion
02.24.20 @ 05:30 AM ET