Director of Content Strategy, Klaviyo
Tracey Wallace is the director of content strategy at Klaviyo, where she works to educate retail marketers on how to power smarter digital relationships and build more efficient, profitable businesses. She has run her own retail company, taught courses on how to sell online and reported on the e-commerce industry for Mashable, ELLE, Forbes and more.
How decreasing emails and SMS can increase customer engagement
11.09.23 @ 02:16 PM ET
Why the frenzied Q4 shopping period is the foundation of your 2024 plan
11.02.23 @ 09:07 AM ET
How to become a data-driven marketer without an analytics background
10.26.23 @ 08:55 AM ET
How to perfect your email messaging during the Black Friday season
10.19.23 @ 08:53 AM ET
How to automate your way to a successful Black Friday/Cyber Monday season
10.13.23 @ 08:56 AM ET
How the ‘right message at the right time’ ideal is achievable at last
10.12.23 @ 02:09 PM ET
How email automations can turn open support tickets into loyalty this BFCM
09.22.23 @ 08:51 AM ET
3 dangers of data fragmentation that can sabotage customer personalization
09.21.23 @ 10:09 AM ET