
How brands are taking the beating in the war over cookies
In the fight over consumer privacy, the brand marketer is the one taking a beating. As media giants such as Google, Apple and Facebook duke it out…

Tommy Lee and Brittany Furlan kick #ZoomFatigue in the ass
Want to learn to be a marketing rock star but way too tired to sit though yet another Zoom session? Mötley Crüe’s Tommy Lee and his wife, actress…

Everything you thought about personalization is a lie
Marketers are finding that traditional personalization practices are damaging  customer relationships. Here’s a new way to win them over one-on-…

Marketing in the value exchange economy
Since the Cambridge Analytica scandal, marketers have had to re-evaluate how collect the data they use to power their campaigns. It’s time to…

The personalization-and-privacy paradox
For marketers, privacy regulation is not just a challenge, but also an opportunity to build meaningful and lasting connections with consumers.
Cheetah Digital is a direct-to-consumer customer engagement solution delivering personalized experiences, cross-channel messaging, and loyalty strategies that scale to meet the changing demands of today's consumer. Visit us here to learn how to drive revenue, build lasting customer relationships, and deliver a unique value exchange throughout the entire customer lifecycle.