Mergers & acquisitions
Liquid Agency acquires employment branding agency MindHandle
Liquid Agency, a brand consulting and activation company headquartered in San Jose, California, has acquired Dallas-based employment branding agency MindHandle. The move builds on Liquid Agency's recent momentum in optimizing and aligning brand, customer and employee experience (Bx, Cx and Ex) among their service offerings. Integrating MindHandle’s approach and expertise builds on Liquid Agency’s leading position as a comprehensive consultancy. Together with select leadership from MindHandle, Liquid Agency will help more brands actualize themselves through robust, flexible Ex aligned fully with Cx and Bx.