Creativity

Ad Age’s daily coverage of the industry’s top creative work, trends, people and companies.
Roundup
13 creative campaigns to know about today

Today’s picks include a courtroom drama with Luca Dončić and shocking DIY tutorial from PETA

13 creative campaigns to know about today
Work
Cell phones are as harmful to teens as guns in striking campaign from Claro Peru
Cell phones are as harmful to teens as guns in striking campaign from Claro Peru
Food & Beverage
Zaxbys’ CMO on the chain’s new ‘Sauce Boss’ campaign with Omar Epps
Zaxbys’ CMO on the chain’s new ‘Sauce Boss’ campaign with Omar Epps
Roundup
14 creative campaigns to know about today
14 creative campaigns to know about today

Featured

Creativity
Director Michael Gracey on his career in commercials, from Evian to Apple

The Partizan director discusses the power of music and spectacle, and how his ads influence his feature films.

Director Michael Gracey on his career in commercials, from Evian to Apple
A-List & Creativity Awards
Wieden+Kennedy mined truths and pushed buttons in a year of creative triumphs
Wieden+Kennedy mined truths and pushed buttons in a year of creative triumphs
Work
Guinness visits all 50 states in sweeping ‘Lovely Day’ campaign by Uncommon
Guinness visits all 50 states in sweeping ‘Lovely Day’ campaign by Uncommon

There are no stories in the River Offset Block

Winners and losers
Marketing winners and losers of the week
Food & Beverage
Tombras wins Arby’s social media account as creative review continues
Accounts in Review
11 agency reviews to know about