December 10, 2020
DIY hairstyling has become a necessity in the pandemic, and now McDonald's is giving people a helping hand with a virtual barber shop. The only thing is, it requires you to have your hair cut in the shape of the Golden Arches.
September 28, 2020
In Sweden, McDonald’s has said farewell to latex balloons in its restaurants as part of its efforts to reduce single-use plastics and waste.
August 17, 2020
McDonald's is handing out Happy Meal-style nesting boxes for birds in Finland this summer as part of an effort to protect endangered forest birds.
April 13, 2020
Norwegian telecom provider Telenor has come up with a way to reach out to people in isolation during the coronavirus pandemic and educate them at the same time.
January 07, 2020
Volkswagen is emphasizing just how good its Passat Alltrack 4MOTION model is at handling wintry roads in a competition that involves a "hidden" showroom for the car in the snowy wastes of Scandinavia.
October 03, 2019
It's a year since McDonald's launched its McDelivery takeout service in Sweden, and to promote it further, the fast feeder is taking on some of its local rivals in a very direct way.
September 24, 2019
Volkswagen is promoting its Park Assist technology in a campaign that recreates the iconic Beatles album cover for "Abbey Road" by reparking the white VW Beetle that appears in it.
September 19, 2019
McDonald's is promoting its Big Mac Bacon in Sweden with a campaign in which famous artworks get an added strip of bacon.
September 03, 2019
In Sweden, McDonald's is catering to the growing numbers of electric car drivers by turning its classic Golden Arches restaurant signs into signposts letting people know where they can charge their vehicles.
August 30, 2019
On a lonely road, a young couple runs out of gas. There’s no civilization in sight, so one of them needs to make the long, slow trek into town, jerrycan in hand, to get fuel. With just a few coins to get by on, her priority is obvious.
September 24, 2018
Earlier this month, Swedish sportswear retailer Bjorn Borg and agency Nord DDB debuted a trippy film comparing the elation you get from exercise to the highs you get from drugs, as part of its new
September 04, 2018
It's often said that exercise can release endorphins giving you highs similar to drugs. Now a trippy campaign from sports brand Bjorn Borg makes the correlation more overt.
June 12, 2018
Same-sex marriage is stil illegal in the majority of the world's countries. But a new initiative from Swedish sports fashion brand Bjorn Borg is inviting same-sex couples from all over the world to get married "digitally," using blockchain.