August 18, 2017
A new spot for Brazilian mobile brand Vivo, created for the country's Father's Day, charts the relationship between a father and son over many years, and suggests that technology plays a vital role.
January 19, 2016
Today's popular emotive docu-style ad doesn't automatically lend itself to a stationery brand, but Bic has managed to get a good grip on the genre in this film from Brazil.
July 15, 2012
How much of a big deal are bad teeth? Y&R Sao Paulo knows. A series of print ads out of the agency for Colgate demonstrate that when it comes to grotesque dents, even Photoshop disasters can't take the spotlight off of them.
May 16, 2012
Brazil's Telefonica Foundation, which works to fight the abuse and exploitation of children and teenagers, created a product called 'Beer for Kids' to draw attention to the issues.
April 06, 2011
Brazilian blood donors only make up about 2% of the country's population, so healthcare organization Santa Casa de Sao Paulo charged Y&R to find a way to increase that number to 5%.