December 02, 2020
Sesame Street cereals with letter and number shapes are the latest “what took them so long?” products set to hit shelves. The line from General Mills comes as cereal sales have risen sharply during the pandemic.
January 06, 2016
Just when the Star Wars hype is finally dying down, here comes Batman and Superman. General Mills kicked off January with two cereals tied to the upcoming movie "Batman v Superman: Dawn of Justice" well before it hits theaters in late March.