October 10, 2019
Discount grocer Lidl is trying to convert more Swedes over to its brand with a new campaign that furnishes customers with a dinner kit designed to persuade their friends to shop there.
November 02, 2015
In this year's U.K. Christmas campaign, hugely successful discount supermarket Lidl imagines a "school of Christmas" where people learn essential lessons on how to survive the season.
March 27, 2015
As teeenage girls the world over mourned the decision of band member Zayn Malik to leave One Direction this week, no doubt plenty of brands were also worrying about their stocks of One Direction-themed merchandise.
September 12, 2014
The Lidl Fan Cup was an enormous six-week soccer tournament. Facebook Fans from 23 countries engaged online, shooting offline on real foosball tables.
December 28, 2011
THEY and Bill Tanaka's spot for Lidl, a discount store, juxtaposes the client with high quality products, like champagne and classical music -- some things that consumers wouldn't necessarily expect together.