December 07, 2020
With movie theaters struggling to fill seats, the best stories are being told on streaming platforms. Apple is touting its own platform, Apple TV+, with a new campaign that highlights the unorthodox plots that unfold.
September 10, 2020
A new ad for Hulu opens with Cleveland Browns’ Baker Mayfield and the New York Giants’ Saquon Barkley on the field, ready to get into the game.
September 04, 2020
HBO is promoting drama series "Lovecraft Country," which blends themes of supernatural horror and racial justice, with a series of virtual reality events that transport viewers into the unsettling world of the show.
August 14, 2020
Drake’s newest single,” Laugh Now Cry Later,” featuring Lil Durk, dropped early Friday morning with a music video that could double as a giant ad for Nike.
August 12, 2020
Alia Shawkat (“Arrested Development,” “Search Party”) has always shined in roles with a skewed perspective. In a new spot from Fred & Farid Los Angeles for webcomic site WEBTOON, she obsesses over someone she can’t interact with.
July 14, 2020
Millions of children are stuck at home this summer, so they’ll miss out on the sleep-away camp experience. No canoeing or arts and crafts. No talent shows or archery or hiking. Short-sheeting is still a possibility, though.
June 23, 2020
Cinema is coming back in Canada—albeit slowly. After three months of temporary closures, Cineplex will be reopening its movie theaters in all markets where it is permitted by local governments by as early as the end of the month.
April 10, 2020
Families tucked away at home, streets empty, healthcare workers toiling away. Such are the familiar scenes of marketing messages inspired by the coronavirus crisis.
January 30, 2020
Amazon Prime Video uses its Super Bowl ad to promote its new original series “Hunters,” starring Al Pacino as a man who finances a group that chases Nazis in America. The spot was released on Jan. 28.
January 10, 2020
Finding mindful activities as a relief from the stresses and information overload of modern life is emerging as something of a theme in 2020: already we've seen ads from
January 08, 2020
Even people who don’t play sports can be inspired by what athletes can accomplish. ESPN highlights a series of these emotional moments in a continuation of its “There’s No Place Like Sports” campaign.
January 08, 2020
Sweden's Goteborg Film Festival is known for its outlandish promo campaigns—last year, it invited viewers to watch horror movies
January 03, 2020
Amazon-owned Audible is kicking off the new year with a reminder about the calming power of audiobooks contrasted with the overwhelming amount of content in our digital lives.
Redacted pages in the New York Times, USA Today, the L.A. Times and more promote Amazon's ‘The Report’
November 14, 2019
Starting today, readers sitting down to peruse major newspapers including The New York Times, USA Today, and the Los Angeles Times will encounter bars and bars of redacted copy on their front pages. The black lines running across multiple publicat
October 24, 2019
On Sunday, the sixth and final season of “Silicon Valley” will begin airing on HBO. Over the past five years, the Mike Judge series has deftly satirized the wild west of tech world entrepreneurialism.
September 18, 2019
Sports streaming platform DAZN has enlisted funnyman Tracy Morgan to spread its message: The old, expensive ways of watching fights are totally over.