January 12, 2022
A powerful new ad from the British Heart Foundation (BHF) recreates the stories of real individuals who have benefited from science research, as well as someone who could, to underline how donations have the power to change lives.
January 11, 2022
As anyone who's ever played a competitive family game of Monopoly knows, there's nothing more likely to get people riled up about unfairness.
January 07, 2022
Belgian charity Parents of Road Victims drew attention to dangerous driving over the holiday season by capturing the attention of those booking accommodations online.
December 23, 2021
Admix, the In-Play company that bridges the gap between brands and the metaverse, has teamed up with men’s health charity Movember to deliver a multi-virtual world creative ad campaign.
December 23, 2021
Players from almost 100 soccer clubs in England and Wales will unexpectedly don their "away," rather than "home," kit on Dec. 26 as they support a charity campaign highlighting homelessness.
December 22, 2021
A new spot from French charity Fondation Abbé Pierre may puzzle you at first; it centers on a woman who smiles at all the little annoyances in life that would normally make you grimace.
December 16, 2021
The first ever Christmas campaign from Stonewall, the British LGBTQ+ rights organization, stands up to homophobic hate crimes with a defiant symbol of love: rainbow-colored "Proud Mistletoe."
December 15, 2021
A new initiative by White Ribbon, the Canadian charity that aims to end gender-based violence and toxic masculinity, centers on a piece of music specifically composed to help men express their emotions.
December 03, 2021
Celebrity voices including Coldplay's Chris Martin and actors Emma Thompson and Will Poulter are among the narrators of a film for U.K. homelessness charity Crisis, which puts a sobering spin on the "12 Days of Christmas."
November 29, 2021
A new ad from Women's Aid, the U.K. domestic abuse charity, uses a quiz show format to highlight behavior that counts as "coercive control," even though victims might not even recognize it as such.
November 19, 2021
The Anne Frank House in Amsterdam is a museum dedicated to the story of Anne Frank, the young Jewish girl whose diary and tragic death at the hands of the Nazis have become world-famous.
November 16, 2021
The technology on smartphones puts the world at your fingertips—it enables you to control devices in your home, track the whereabouts of your family or pets and store tons of content videos.
November 09, 2021
The popularity of virtual fireplace videos soared during the pandemic, as homes with cozy flames became a sanctuary from the unpredictable outside world. A new holiday effort on behalf of U.K.
October 25, 2021
To mark International Stammering Awareness Day on Friday Oct. 22, Stamma, the British Stammering Association, started a petition calling for people who stutter to be visibly and authentically portrayed in the media.
September 22, 2021
The latest film from Project Everyone, the non-profit devised by writer and director Richard Curtis promoting the United Nations' Global Goals for Sustainable Development, covers iconic locations in giant sticky notes representing the world's "to-
September 08, 2021
Beloved kids’ characters such as Peter Pan, Alice in Wonderland and Dennis the Menace star in new stories to help kids cope with both illness and the challenges of life on a new learning and entertainment platform from the U.K.'s Great Ormond Stre
September 02, 2021
A new campaign from Women's Aid, the U.K. domestic abuse charity, uses magazine-style fashion spreads to highlight a lesser known forn of abuse, that of "coercive control."
September 02, 2021
A group of young Black Londoners, including a junior creative at agency Quiet Storm, discuss being stopped and searched by police in a hard-hitting film highlighting systemic police racism.
August 24, 2021
Leading In-Play advertising company Admix has teamed up with men’s health charity Movember to launch a series of targeted ads to reach highly engaged male gamers while they play video games.
July 02, 2021
A new YouTube channel set up by agency R/GA London aims to generate charity donations to preserve the environment -- purely by passive views of calming nature content.