May 27, 2022
Ever wished you could get a glimpse inside the minds of your brand’s advocates, to better understand and inspire them?
April 28, 2022
"Saturday Night Live" star and celebrity boyfriend Pete Davidson is the star of a new campaign from H&M promoting its menswear collection.
April 25, 2022
When creators post about a brand on social media, how much value does that content drive for the brands mentioned?
March 31, 2022
When creators share information about a brand on social media, how much value does that content drive for the brands mentioned?
March 21, 2022
Online sustainable fashion marketplace Vestiaire Collective puts on a catwalk show with a difference in a new campaign from Droga5 London—all the "models" are puppets made from vintage clothing.
January 05, 2022
Levi's is the latest fashion brand to dip its toes into the world of NFTs with a campaign in France promoting its new limited edition recyclable 501 Originals.
December 16, 2021
Brands are currently obsessed with NFTs, the latest example being Nike's acquisition of RTFKT with a view to
November 09, 2021
Amaro, a pioneer online retailer from Brazil, has partnered up with VMLY&R unveiling an unexpected activation on Instagram called The Virtual Nodule.
October 22, 2021
October 20, 2021
Last year, fashion brand Burberry riveted audiences and collected accolades for the holiday ad "
October 12, 2021
Where Eagles Dare in partnership with Lucky Brand and La Blogothèque created a digital content series, “Play for the Parks,” celebrating the wonder of nature while raising awareness of national park preservation.
September 27, 2021
MTV came to Hireinfluence to launch the #MyMTVStyle influencer marketing campaign with the objective to promote the newest collection: Capsule Collection and its presence at Walmart through the use of Gen Z influencers.
August 26, 2021
Smuggler's Fenn O'Meally, Ad Age's Director to Watch of 2021, has helmed a
August 25, 2021
French fashion house Balmain has partnered with Channel 4 for the U.K. broadcaster's first-ever branded entertainment drama series, marking London Fashion Week next month.
July 28, 2021
You might have been wondering how Burberry would follow up its award-winning 2020 “Festive” holi
July 08, 2021
Katie Macpherson, a student from Manchester, has won a dream break into the fashion industry after entering a UNiDAYS competition to win having a dress design made and sold by Missguided.
July 06, 2021
The first TV work from Spoke, a U.K. custom fit menswear brand, uses a talking mannequin and some quirky humor to emphasize how it caters for "not so standard" sizes.