October 30, 2014
JetBlue is putting its own slant on the concept of "paying it forward." In a social-media-driven initiative called "Flying it Forward," the airline started by awardin
September 17, 2013
Pigeons play a starring role in Mullen's new TV spot from JetBlue, which is comparing its own customer service with that of other airlines in a multi-channel campaign, "Air on the Side of Humanity." The campaign depicts pigeons as the ultimate "fr
September 11, 2013
Last month, Airbnb attempted to stretch the capabilities of Vine by announcing that it would be making the first ever moving shot using the six-second movie app.
August 22, 2013
Marketers have gotten really creative with their use of Vine, but vacation rental site Airbnb is now taking it to the next level by making what it bills to be the first-ever movie created with the filmmaking app.
March 31, 2013
For National Geographic Channel's "The '80s: the Decade that Made Us," a new program that premieres April 14, Mullen created a fun interactive site that pairs an old-school
October 08, 2009
Mullen's Stay on Your Feet campaign includes a series of spots touting the working-grade toughness of Timberland's Pro boots, and this site, which helps blue collar workers find jobs.