March 08, 2021
A new spot from Nike that debuted this weekend in time for International Women’s Day honors the seemingly “magical” accomplishments of Black women by highlighting that the successes are not magic at all—they’re the result of the “blood, sweat and
August 31, 2020
The U.S. Open kicks off today, with Venus and Serena Williams both competing and the latter making a bid for her 24th Grand Slam singles title. To mark it, Nike this weekend released a highly emotional spot featuring the two sisters.
June 25, 2019
Alma Har’el, the driving force behind Free the Bid, the groundbreaking initiative that encouraged companies to provide more opportunities for women directors in commercials, is ex
September 17, 2018
Ahead of the Berlin Marathon this past weekend, Nike released the latest spot in its “Just Do It” series, a contemplative short film from Wieden & Kennedy featuring the steady patter of sneakers against pavement, as motivational affirmations s
July 13, 2018
For hundreds of years, kids played sports without painted lines, trimmed fields or standardized equipment. Games were about play, not work or scholarships or careers.
January 03, 2017
In the latest Nike campaign from Wieden & Kennedy Portland, Comedian Kevin Hart answers an enthusiastic "Yes" when his new Apple Watch Nike+ asks him, "Are we running today?" The next day he vanishes.
July 25, 2016
In Nike's latest spot, released ahead of the Olympics, "baby" versions of famous athletes including Serena Williams, LeBron James, Neymar Jr., Mo Farah and Zhou Qi, lie in cribs in a nursery, where they get a motivational speech from actor Bobby C
June 06, 2013
Wieden + Kennedy brings Nike's latest creation to life with this new spot. In it, textured and exotically colored soccer cleats take on the characteristics of some of nature's deadliest creatures.
October 03, 2012
Thursday, Faceboook announced that it had reached its billion-user milestone, and to celebrate, it has launched a poetic film from its agency of record, Wieden & Kennedy in Portland, Ore.