May 24, 2016
Kit Kat Brazil and J. Walter Thompson are behind this fun interactive outdoor stunt that pit university students in Sao Paulo against in each other in a virtual staring contest.
July 27, 2015
Argentina's leading credit card brand, Tarjeta Naranja (Spanish for "Orange Card"), grew out of a sporting-goods store started 30 years ago by two gym teachers, whose credit card for their customers became so popular that everyone started using it
November 12, 2014
To boost sales of Lorde's new album "Pure Heroin," music buyers were offered a discount if they could imitate the 18-year-old singer's distinctive, jerky dance style.
August 09, 2013
In Argentina, soccer team Boca's first match in the first league was marked by an action by its players to pay respect to the team and the sport. The players shaved their hair off, bringing to mind a kind of baptism.
June 13, 2013
It's almost Cannes week, and that means it's time for case study upon case study, even for the simplest idea that doesn't need an overblown, over-produced video to explain it.
April 09, 2012
To launch Smart Argentina's Twitter account, @smartArg, BBDO Argentina created what it bills to be the first ever "Twitter commercial." Visitors to Smart Argentina's Twitter pag
March 21, 2012
Iceskating and Air Supply. Another hilarious illustration of how Pepsico's H2OH! soft drink provides something for the whole family, out of BBDO Argentina and directed by Landia's Luciano Podcaminsky.
July 25, 2011
In this Nike Argentina spot, first aired last Sunday during the final of Copa America, one of the most watched sport events in Latin America, the 'voice of the stadium' delivers a rousing message to soccer players from the Boca Junior team.
February 21, 2011
Nike Argentina created what it calls the first 'inter Twitter race' to run alongside its Buenos Aires 10k race. The idea? To literally show how many 'followers' competitors had, in the real world race.
September 02, 2010
To launch the new Air Max in Argentina, Nike and agency Castro created an installation and site that allows users to levitate and race the sneakers using their breath.
December 19, 2008
To help mend the hoody's image problem in Europe, Nike Sportswear teamed up with international athletes, including footballers Rio Ferdinand and Marco Materazzi, and French rugby star Vincent Clerc tyo help put some positivity back on this sartorial