September 04, 2020
HBO is promoting drama series "Lovecraft Country," which blends themes of supernatural horror and racial justice, with a series of virtual reality events that transport viewers into the unsettling world of the show.
July 27, 2017
It's the '80s and you're a robot. That's the premise of Oculus' first feature-length VR experience, "Miyubi," which just debuted to the general public (though Sundance and other festival attendees got a taste of it earlier this year).
July 21, 2017
Warner Brothers has been in the throes of promoting Christopher Nolan's "Dunkirk," which depicts the storied evacuation of Allied soldiers from the eponymous region in the North of France during World War II.
March 16, 2017
British fashion retailer Ted Baker is promoting its Spring/Summer 2017 collection with a shoppable film that mashes up classic '70s American sitcoms with "Desperate Housewives" and Snapchat-like superimposed graphics.
February 24, 2017
Ahead of the Oscars on Sunday, viewers can get multi-dimensional taste of the world of Best Picture nominee "Arrival," in a new 360-degree film created out of
December 12, 2016
Samsung is promoting its Gear VR with a 4D virtual reality experience based on "The Night Before Christmas," in which residents of New York and L.A. will get to go on a virtual sleigh ride with Santa.
May 31, 2016
Coors is letting bar-goers choose their summer outdoor adventure with a virtual reality campaign in which they can choose to go white water kayaking (seen here),
May 05, 2016
If you have yet to feast your eyes on Google's "Tilt Brush," the new app that allows users to create multi-dimensional art using virtual reality, this new film will give you a sense of the creative power it puts into artists' hands.
October 08, 2015
Tying in with its partnership with the World Surf League, Jeep is giving surf enthusiasts the chance to experience waves like the pros with a virtual reality experience.
August 26, 2015
Speed freaks will love Mountain Dew's latest virtual reality experience, which allows you to experience the thrill of riding around an empty Nascar circuit at 100mph with race driver Dale Earnhardt Jr.
July 20, 2015
Until New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day.