June 01, 2021
Cadbury Dairy Milk's campaign themed around kindness and small acts of generosity has been running for a few years now, but it still resonates, as evident in this simple but moving TV ad out this week in the U.K..
May 17, 2021
Heineken's fun new ad for the UEFA Euro 2020 soccer tournament depicts rival fans from different nations pranking each other in the guise of pretending to be helpful.
May 11, 2021
A new brand campaign for Häagen-Dazs invites influencers and creators to define their idea of luxury, as part of a new creative platform bearing the slogan "That's Dazs."
April 28, 2021
Samsung takes us on a tour of a laptop museum in a new campaign promoting its Galaxy Book Pro laptop series, highlighting that the current tech we're all used to will soon be outdated.
April 14, 2021
Samsung is plugging its new foldable phone screens in a lively and playful new spot from Ogilvy New York that demonstrates just about all the things you can do with them. The ad, promoting both the Galaxy Z Fold2 and Galaxy Z Flip 5G, shows a trio
March 29, 2021
The latest campaign from U.K. home improvement retailer B&Q is about the coming of Spring and promotes its plants and gardening range-- but its significance goes wider than that.
March 08, 2021
A new spot from Nike that debuted this weekend in time for International Women’s Day honors the seemingly “magical” accomplishments of Black women by highlighting that the successes are not magic at all—they’re the result of the “blood, sweat and
February 25, 2021
Cushelle, the Essity-owned toilet paper brand whose pack design includes a cuddly koala, is highlighting the plight of Australia's koalas after last year's bushfires in its latest U.K. campaign.
February 08, 2021
Fiverr, the freelance resources provider, played on the moment of fame experienced by Philadelphia's Four Seasons Total Landscaping in its Super Bowl spot.
February 01, 2021
Slowly, Confederate monuments across the country are coming down, whether through political decree or ropes and strong arms. Often, the pedestals upon which the statues stood remain in place, but empty—enduring symbols of a stain on history.
December 03, 2020
Microsoft's holiday ad this year sees its protagonist experience a range of its offerings, from the Teams platform to Minecraft, Microsoft Flight Simulator and XBox games. However, the twist is, he isn't human, but a dog.
November 24, 2020
Beats by Dre is on a tear. The audio brand has been tapping into the movement for Black lives and racial justice, and a new campaign features athletes and musicians in poignant, moving vignettes that speak to a demand and a longing for change.
November 16, 2020
Heineken's global holiday ad reminds people that however much they might be longing for that family reunion this year (and some may well not be having it as usual), your family is probably just as annoying as ever.
November 02, 2020
Online retailer Very.co.uk is the first big British brand to unveil its Christmas work this year, with a campaign that aims to capture the build up to Christmas in an authentic and humorous way that eschew
October 29, 2020
As Sony Playstation readies itself for the November launch of the PS5, it's releasing another cinematic spot, this time paying homage to the intrepid explorers of the past.
October 13, 2020
Microsoft Xbox takes viewers on a wild ride alongside actor Daniel Kaluuya in a fantastical trailer promoting the launch of its Series X and Series S next-gen consoles.