How a Super Bowl ad full of fake celebrities rekindled this creative's love for advertising
May 10, 2022
The influence of Asian American Pacific Islander talents reaches all corners of the industry, as you’ll see in our continuing Celebration of Creative Excellence for AAPI Heritage Month.
McDonald's anti-litter campaign styles trash cans like burgers
May 10, 2022
McDonald's is making a point about litter in a new campaign from Belgium that styles trash cans like some of its hero menu items.
Coors Light: Chillboards
May 05, 2022
Coors Light has created painted billboards on top of dark-roofed buildings to lower temperatures and reduce energy use in the brand’s latest environmental marketing move.
H&M: Pete Davidson
April 28, 2022
"Saturday Night Live" star and celebrity boyfriend Pete Davidson is the star of a new campaign from H&M promoting its menswear collection.
Burger King: All about the whopper
April 27, 2022
A new global campaign from Burger King's makes a virtue out of an insight that could be seen as "disappointing"—that most people can only remember one of its burgers, the Whopper.
How AB InBev is bringing sign language chat to deaf gamers
April 05, 2022
The advertising and marketing world has been doubling down on its inclusivity and accessibility efforts.
Miller Lite pokes fun at Michelob Ultra’s fitness-themed marketing
April 04, 2022
Miller Lite’s newest jab at Michelob Ultra takes aim at its competitor’s brand positioning as a fitness brew.
McDonald’s puts its own litter at the center of environmental push
March 29, 2022
Although takeaway or take-out packaging from well-known fast food outlets is (sadly) a common sight around the world, you won't usually see that highlighted in those brands' advertising. But McDonald's in Norway is doing just that.
Persil's Oscars ad sees 'The Professional' become an action hero
March 25, 2022
Henkel's Persil ProClean is running a commercial during ABC's Oscar broadcast in which the super clean-looking actor Peter Hermann reprises his role as the "Professional" in epic action movie style.
JetBlue: We're Great Britain
March 22, 2022
As transatlantic travel starts to build after the pandemic, JetBlue is debuting a new campaign promoting its recently launched New York to London service.
'Soothing' sounds in a McDonald's ad are a cry for help (from your stomach)
February 28, 2022
Nighttime cravings can be an orca-sized issue, and McDonald’s Sweden is harpooning them with a series of late-night themed campaigns.
Elite Hotels: Hotel Sounds
February 25, 2022
Swedish hotel chain Elite Hotels is hoping to lure visitors back to travel again after the pandemic with a campaign that focuses on an unexpected aspect of hotel stays—their sounds.
Drew Barrymore is best friends with a chicken in Quorn's first U.S. campaign
February 17, 2022
“You wouldn’t eat your best friend.” That is the food for thought presented in the latest campaign for meat-free food brand Q
How the Reese’s Puffs rap became a pop culture phenomenon
February 11, 2022
Today, we feature a fascinating bit of advertising history with the latest contribution to our Celebration of Creative Excellence for Black History Month, from DDB San Francisco Senior Copywriter Kevin Miles, selected by this week’s guest editor,
Vida Cornelious on how T Brand Studio helped open the aperture around Black lives
February 07, 2022
Our Black History Month Celebration of Creative Excellence continues with our guest editor for week two, Vida Cornelious, VP of creative at The New York Times Advertising.
Ikea baits tech talent with 3D-printed meatballs
February 01, 2022
For many of us, a trip to Ikea brings with it the promise of tucking into the retailer’s legendary Swedish meatballs, which shoppers can eat on the spot at its in-store restaurant.
McDonald's: The first order after the last order
January 27, 2022
A long night on the dance floor can often lead to a severe case of the munchies—nothing feels better than filling up on fast food to sober up before bed.
Drink these Miller Lite tree ornaments
December 13, 2021
Do you love decorating for the holidays? Do you love drinking beer? Do both at once!
Unesco: Cookie Factory
November 26, 2021
Unesco is highlighting the more sinister uses of AI on the web with a Chrome extension that reveals exactly how your data is harvested online.
Kroger's holiday dishes hold double the holiday feast
November 17, 2021
For many, this holiday season marks the first that will reunite family and friends after the pandemic canceled gatherings last year. That means double the excitement, double the celebration and, perhaps, double the food.
Bumble: Fall in love with dating
November 16, 2021
A new European campaign from Bumble, the female-first dating app, portrays one woman's "dating journey" in all its messy reality, showing that you don't necessarily find your true love the first time around and that dating can be a way to explore
Waitrose: Best bits of Christmas
November 16, 2021
Ashley Jensen, the "Extras" and "Ugly Betty" star, fronts Waitrose's festive commercial this year, playing a character for whom food trumps absolutely everything else at Christmas.
Coca-Cola: Real Magic at Christmas
November 09, 2021
Coca-Cola's holiday campaign this year focuses once again on the arrival of Santa.
Far Cry 6
November 08, 2021
The film, by DDB Paris, centers on a renegade rooster who’s captured by the evil regime of Castillo to entertain the soldiers in a cockfight.
John Lewis: Unexpected Guest
November 04, 2021
John Lewis is kicking off the U.K.'s Christmas ad-fest this year with a heartwarming tale of a teenage boy and an alien girl as it looks to recapture the joy of Christmas after a locked-down 2020.