July 20, 2020
The lockdown has put a huge strain on marketers who turn to experiential campaigns
March 13, 2017
In a world where the boundaries are blurring between real and fake news, Amazon's newest campaign for "The Man in the High Castle" has managed to fool some Americans in true "War of the Worlds" style.
May 31, 2016
Cinemax is promoting its new series "Outcast," which tells the story of a young man plagued by demonic possession, with a creepy influencer campaign from and immersive trailer from that aims to let viewers "experience" what it's like to be possess
April 22, 2015
National Geographic's Expedition Granted in an original online program to find the next great explorer.
October 24, 2013
Customers can "talk" on their cellphones with the characters in Deja View, an eerie interactive movie released by carmaker Infiniti in collaboration with N.Y.
September 11, 2012
Cinemax is recruiting agents to join a private intelligence organization, Byzantium Security International, in the digital and social campaign for its new fall show "Hunted." Set to debut on October 19, the show revolves around about an espionag
September 09, 2012
Cinemax is recruiting agents to join a private intelligence organization, Byzantium Security International, in the digital and social campaign for its new fall show "Hunted." Set to debut on October 19, the show revolves around about an espionag
June 11, 2012
To generate buzz for the premiere of its series Chasing UFOs, the National Geographic Channel is launching a social media campaign that aims to send a crowdsourced reply to the mysterious 'Wow Signal' recorded by scientists in the 1970s.
June 06, 2012
L'Oreal is hoping to get consumers engaged with their hair color 'tribe' with a social and digital campaign for its Healthy Look Creme Gloss semi-permanent color that takes in both Facebook and Pinterest.
November 10, 2011
To promote Stephen King's Bag of Bones this December, A&E Network has launched darkscorestories, an online prequel to the miniseries created by C
July 14, 2010
Discovery tapped Campfire bring the online crowd into the scare of a massive viral outbreak, as part of its promotion for season two of The Colony.
March 30, 2010
To promote its upcoming Tornado Week, the Weather Channel tapped Campfire to create this virtual tornado.
August 05, 2008
July 24, 2008
With the September 7th premiere of Alan Ball's new HBO vampire series True Blood looming, New York agency Campfire has spent the summer building up a web-centric campaign around the show.
May 21, 2007
While the June 17th season premiere of USA Network series The 4400 might seem like eons away to fans, the cable network and agency Campfire are giving them plenty to indulge in leading up to season 4.
May 10, 2006
When it comes to the convergence of Hollywood and interactive advertising, a new campaign from HP and DreamWorks stands on the cutting edgeor hedge, as the case may be.