Michelob Ultra: All star cast
February 03, 2021
At first glance, Michelob Ultra’s Super Bowl ad appears to be the most star-studded spot of the game, with appearances by Sylvester Stallone, Usher, Maluma, Megan Fox, Lucy Liu, Serena Williams, Don Cheadle—and a voiceover by Christopher Walken to
Fiber. It's how we internet now.
August 27, 2020
Saatchi & Saatchi New Zealand has created a new campaign for Chorus, to highlight that Kiwis don’t have to put up with a sub-par broadband experience.
Walmart: Hearts of Magic
May 22, 2020
Walmart has turned a poem penned by a department manager at a San Tan Valley, Arizona, store into a video it’s publishing across Twitter,
Warrior Adventures Canada: Healing PTSD
February 13, 2020
Getting back to nature has long been considered a balm for stressed-out Canadians, but its restorative powers can be infinitely more beneficial for the thousands of military personnel and first responders struggling with post-traumatic stress diso
Michelob Ultra: Workout
January 29, 2020
Michelob Ultra’s latest push to portray itself as post-workout beer involves putting Jimmy Fallon and John Cena in a Super Bowl ad.
Michelob Ultra: Organic Farming
January 29, 2020
Michelob Ultra is using one of its two Super Bowl spots to make a plug for organic farming. The ad is for Pure Gold, a line extension introduced in 2018 that is made from organic grains.
Sport England: This Girl Can 2020
January 14, 2020
Sport England has updated its iconic "This Girl Can" campaign for 2020, with a new spot that goes even further in tackling s
One of Nivea's final ads from FCB reimagines men's historical victories through a more sensitive lens
November 15, 2019
In a new era-spanning cinematic ad from Nivea, the brand reimagines men’s important contributions throughout history—but through a more “sensitive” lens.
Canadian Down Syndrome Society: Project Understood
November 07, 2019
Voice assistants are notorious for misinterpreting input from speakers with local accents (looking at all you exasperated
Sport England/Disney: Dance-Along
October 29, 2019
Sport England's "This Girl Can" campaign, known for its award-winning ads designed to get more women to exercise, has teamed up with Disne
Battersea: Rescue is our favorite breed
October 15, 2019
Advertising for rescue pets often focuses on pity for the neglected animals, appealing to people's nurturing instincts and even guilt. However, a new campaign for U.K.
Air Canada: Travel Like a Canadian
October 08, 2019
Canadians have a reputation for irrepressible politeness, even when they should get angry. But that calm demeanor is an asset during air travel, when tempers flare and even the kindest Americans get prickly about personal space.
Ad Age Illustrated: Carol H. Williams
September 23, 2019
For an Advertising Hall of Famer, Carol H. Williams had an inauspicious start.
BMW: Stage Your Driveway
September 12, 2019
House hunters in Toronto looking to keep up with the Joneses may find they’re up against more Bimmers than expected.
Barnardo's: Hyenas
September 05, 2019
As the new school year starts, Barnardo's, the U.K. children's charity, is using CGI hyenas to represent bullies in a new spot highlighting its mental health services.
Ayudin: Almost a Monument
April 25, 2019
In Argentina—a country where men still do much less of the household cleaning than women—there's a sarcastic expression: that when a man does do some chores, he "deserves a monument." So Clorox-owned cleaning brand Ayudin decided to literally do t
Black and Abroad: Go Back to Africa
April 09, 2019
Black and Abroad, a travel company catering to modern black travelers, takes the racist and derogatory phrase “Go back to Africa” and gives it a new, positive twist for a pan-African tourism campaign.
The Big Issue: Pay it Forward
April 01, 2019
The Big Issue, the U.K. magazine sold by homeless people, is addressing its audience's changing reading and paying habits in a campaign designed to make it "resellable."
Reasons to Celebrate
March 21, 2019
March 21 is a busy day. It’s World Poetry Day, a global celebration of the written and spoken word.
Michelob Ultra: Animal Flow
February 22, 2019
Building off its Super Bowl spot starring Zoe Kravitz that tapped the teetering-on-tired ASMR trend, Miche
Robots (Super Bowl LIII)
January 29, 2019
Today's robots can do a lot of things, like deliver packages,
Testicular Cancer NZ: World First Auto Ball Checker
December 04, 2018
Testicular Cancer New Zealand came up with a fun PR stunt recently to encourage men to check themselves for signs of cancer -- a "machine" that both saves their embarrassment at being examined by a doctor and teaches them how to do it themselves.
Burger King: Whopper Detour
December 04, 2018
Creativity looks back on the brand ideas and campaigns that made the last decade. See the full lineup here.
Voo: Buffering Wheel
November 16, 2018
Belgium's Voo Telecom is running a clever campaign that sets out to harness people's "buffer rage" when their internet is slow and they're forced to sit staring at the buffering wheel on their screen.
Levi's: Use Your Vote
September 25, 2018
Levi's is going all in to get voters out -- casting their ballots on Election Day. Ahead of National Voter Registration Day on Sept. 25, the 165-year-old denim brand is debuting a new TV spot encouraging voting.