Creativity Search

Google: Loretta

January 28, 2020

Google will air its third consecutive Super Bowl ad, which aims to strike emotion through search and its AI-powered Google Assistant.

Google: Creatability

June 18, 2019

Google’s “Creatability,” which is a set of experiments designed to make creative tools accessible for those with disabilities, earned the Design Grand Prix at the Cannes Lions Festival of Creativity.

Google: Job Search for Veterans (Super Bowl LIII)

February 04, 2019

Google aired a pair of Super Bowl ads, one of which gives veterans around the world a salute--and wink.

Make Google Do It

March 04, 2018

John Legend needs to write thank you notes and Sia can't see past her giant wig, so they both reach out to Google Assistant for help in the brand's Oscars ad.

Waymo, the self-driving car division of Google-parent company Alphabet, is bolstering its education campaign, and its timing is pretty good: A new poll shows that a majority of Americans are still afraid to give up the wheel.

Jacquard Wearable Fabric

June 21, 2016

In its Product Design category, the Cannes Lions jury has bestowed the Grand Prix to Jacquard Wearable Fabric, created by Google's Advanced Technology and Product Group (ATAP) and entered for "Innovation." Jacquard is cloth woven with conductive y

Inside Abbey Road

April 16, 2015

Music fans can now take an interactive tour of the iconic Abbey Road Studios without even setting foot in London, courtesy of Google Streetview.

Android-Skip Ad

March 31, 2015

Google Creative Lab tapped production company Nomint to create something potentially annoying: a seven-minute long pre-roll ad.

Arcade Fire: Just A Reflektor

September 10, 2013

Arcade Fire is following up the success of its multiple award winning Google collaboration, The Wilderness Downtown, w

Super Sync Sports

February 27, 2013

Hook up your smartphones and tablets to your computer, and play a game online using them as a remote, in Google Chrome's "Chrome Super Sync Sports." Up to four friends

How it Feels (through Glass)

February 19, 2013

In this new video promoting Google Glass out of Google Creative Lab and produced out of Mssng Peces, we get to see what it's really like behind those high-tech specs, which apparently, manage to stay on your face while you speed down a roller coa

Live in the Now

February 11, 2013

Mullen promotes the addition of Google Now into the Nexus 4 with "Live in the Now," a nicely filmed spot that shows how important the present is when it comes to your phone -- when you need your information right then and there.

Jam With Chrome

November 07, 2012

Garage Band meets Chrome in Google's latest HTML5 experiment, "Jam With Chrome," created out of Google Creative Lab and Tool.

Go Google 30 Rock

September 11, 2012

The opening theme of NBC's "30 Rock gets" a Google touch as the brand debuts a new film showing off Google Docs' collaboration function, which lets multiple people edit documents together, with a different colored cursor for each participant.

Jess Time

September 10, 2012

Google Chrome moves on from stalkers for its latest edition of the long-running "The Web is What You Make Of it" campaign, created out of BB

This Exquisite Forest Making Of

July 18, 2012

Google Creative Lab and London's Tate Modern are wowing the interwebs today with "This Exquisite Forest," the result of yet another collaboration between Chris Milk and G

This Exquisite Forest

July 18, 2012

Google Creative Lab and London's Tate Modern are wowing the interwebs today with "This Exquisite Forest," the result of yet another collaboration between Chris Milk and G

Chrome Web Lab

July 17, 2012

The Science Museum in London has teamed up with Google for "Web Lab," a year-long exhibit that doesn't require you to be in England to participate.

Coffee

April 24, 2012

The web is what you make of it, as long as you don't make too much of it and spend all your time online.

Circles Love Story

March 27, 2012

A spot from Google Creative Lab and Goodby tells the story of Kyle and Lisa, documenting Lisa's changing feelings towards the man in question through how she configures her Google+ circles. A bit predictable, but still cute.

Angry Birds

September 25, 2011

Angry Birds creators become the Birds to introduce the game on the web.

Dear Sophie

May 03, 2011

The Google Creative Lab has launched a new campaign focusing on the Chrome browser.

It Gets Better

May 03, 2011

The Google Creative Lab has launched a new campaign focusing on the Chrome browser.

Demo Slam

October 19, 2010

Google Creative Lab and Johannes Leonardo have launched Google Demo Slam, an online campaign that recruits the general public into showing off various Google technologies, in or

Demo Slam - 20 Ft. Search